about

I’M DANIELA GARRIDO

Guided by unwavering curiosity and the belief that It's All Happening, I encourage my community (and myself) to unapologetically pursue all the passions.

I'm a proud, multi-hyphenate woman juggling many hats: a Journalist, Content Creator, and Contributor sharing my love for wine and travel, the Chief Executive Officer of a boutique public relations agency, Sobremesa Creative, and the founder of a social wine club based in Los Angeles, South Bay Wine Club.

For as long as I can remember, I've felt guided by a greater purpose to cultivate connection and community through conversation and storytelling. This led to launching my career as a broadcast journalist, where I covered agriculture, politics, and local news in Central California. I have over 300 interviews and 1,000 hours of live TV experience (and counting) under my belt - and I continue to be curious and ask questions for a living.

As a life-long learner with endless curiosity, I have a Bachelor of Science degree in Journalism with a minor in Entrepreneurship from the University of Florida. I'm also a certified yoga instructor (RYT-200) and hold a WSET-II certification from the Napa Valley Wine Academy.

I'm currently bicoastal, splitting my time between Los Angeles and Miami, but regularly traveling to San Francisco, Houston, and Seattle for my segments. When I'm not working on my multiple projects, you can find me listening to my vinyl collection, on the beach with my pug and fiance, or hosting a dinner party (with lots of wine, of course).

cheers, daniela

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get in touch

LET’S CONNECT

KIND WORDS

  • “You are so vivacious and relatable I wanted to continue watching!"

    - Founder of Hard Row to Hoe Vineyards in Washington

  • “Daniela helped amplify campaigns, partnerships, and news to hundreds of outlets that resulted in millions (if not billions) of impressions - earned impressions! I watched her successfully manage multiple media outlets with a high profile celebrity at within her first few days on the job.”

    - Director of Marketing for #1 Imported Wine Brand

  • “Thank you for showcasing our wines with such precision and charm.”

    - Head of Marketing for Award-Winning Napa Winery

  • “She is friendly, fierce, and on the ball. If you’re looking for someone who can take the best aspects of your product/event and make it shine, Daniela is the person.” -

    Associate Brand Manager of Estate Winery Group

  • “Truly a jack-of-all trades. It’s rare to work with someone who genuinely understands PR from all angles - including first-hand experience as media - and having that 360 perspective is one of Daniela’s superpowers.”

    - Vice President of FINN Partners

  • “Consumer PR powerhouse and expert!”

    - Media Journalist for Essence Magazine